Books
Books by Nicci Take
On winning, influence and leading as yourself.
Book 1
Catalyst
The science of winning business and influencing outcomes
Catalyst distils the programme Nicci runs for executives who win significant commercial deals. It explains the science behind why bids are won and lost, and why the technically strongest proposal doesn’t always come out on top.
It shows you how to influence prospects, clients and colleagues so your team’s best work actually lands. Practical, evidence-based and written for people who are prepared to do the work.
Book 2
Vincis
The Art and Science of Winning
Vincis is Latin for “you win”. Drawing on more than 30 years of selling and coaching bid teams around the world, Nicci breaks down what separates winning pitches from the rest.
From understanding what the buyer really values to building a team that can deliver under pressure, it is a playbook for anyone whose career depends on winning the deals that matter.
Book 3
Prey
Girls in the Boardroom: you don’t have to be a boy in a dress
Sharing its name with one of Nicci’s Edinburgh Fringe shows, Prey is funny, frank and sometimes uncomfortable. It looks at women in business and leadership through the eyes of someone who has lived and worked as both a man and a woman.
Its message is simple: you don’t need to act like one of the boys to succeed in the boardroom.